Ford Mustang Mach-E. Image: Ford
Ford is slashing the prices of its first electric car in the Australian market – the Mustang Mach-E electric SUV – to move stock inventory, the latest in a series of price reductions announced by EV makers in the last few weeks.
According to Ford Australia’s website, discounts of over $12,000 are on offer when taking delivery of the top-spec Mach-E GT, which is discounted to $94,000 driveawy, down from the driveaway price of $106,040 in NSW.
Like the GT variant, the mid-spec Premium variant sees over $9,000 taken off the driveaway price, down to $77,000.
The Mach-E Select, the company’s entry model, currently has a driveaway price of $63,000. That’s over $7,000 off the NSW driveaway price.
There have been multiple price cuts on the Mustang Mach-E since its original launch in 2023, when the price of the Select variant started at $79,990 before on-roads.
First local deliveries of the new Mach-E began at the end of 2023, with 51 sales for the year. 2024 saw 673 sales. In 2025 so far, first 4 months has seen 181 sales. That’s a total of 905 sales across 18 months.
The Mach-e Select variant includes a 71 kWh Lithium Iron Phosphate (LFP) battery pack that can deliver up to 470 km of range. The powertrain includes a single motor which is expected to deliver 198 kW and shares the torque figure of 430 Nm with the Premium variant.
The Premium variant comes with a larger 91 kWh battery pack, delivering up to 216 kW of power and 430 Nm peek torque. This mid-spec variant also has a claimed range of 600 km.
The GT will also use the same larger 91 kWh battery pack from the Premium but delivers 358 kW of power and 860 Nm of torque from its AWD (all-wheel-drive) powertrain.
The Mach-E GT will also be Ford Australia’s fastest car to reach our shores, sprinting from 0-100km/h in 3.7 seconds. It will also include performance suspension and Brembo brakes set up to handle the stopping force needed after each sprint. This powertrain setup with the larger battery will deliver 490 km of range.
The Mach-E was Ford’s first electric passenger car in the local market, and so far its only one.
In recent months, we have also seen multiple brands reduce prices to clear inventory of existing stock. This includes BYD, Chery, MG, Tesla, Jeep, Deepal and more.
See also: Australian electric vehicle sales by month and by model in 2025
And: Deepal takes thousands off the price of its S07 SUV, just months after launch
And: Jeep slashes more than $15,000 from price of Avenger electric SUV
Riz is the founder of carloop based in Melbourne, specialising in Australian EV data, insight reports and trends. He is a mechanical engineer who spent the first 7 years of his career building transport infrastructure before starting carloop. He has a passion for cars, particularly EVs and wants to help reduce transport emissions in Australia. He currently drives a red Tesla Model 3.
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