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Italian automaker Fiat will transition to becoming an exclusively electric vehicle (EV) brand by 2030, according to CEO Olivier François, who announced the plan on World Environment Day.
“This will be a radical change for Fiat,” said Francois. “It is our duty to bring to market electric cars that cost no more than vehicles with an internal combustion engine, as soon as we can in line with the falling costs of their batteries.
“We are exploring the territory of sustainable mobility for all: this is our greatest project. Between 2025 and 2030, our product line-up will gradually become electric-only.
Fiat has not yet made clear whether it’s new all-electric direction will mean the launch of new all-electric models or electrification of its existing models. However, according to some reports, the company has hinted that it’s upcoming all-electric portfolio would likely include more than just small cars.
François also revealed, however, that the legendary track on the roof of the former Lingotto factory in Turin will be converted into the largest hanging gardens in Europe, playing host to over 28,000 plants.
The conversion, according to François, will be a “major, meaningful – and once again sustainable – project, due to revitalize the city of Turin, our home.”
Joshua S. Hill is a Melbourne-based journalist who has been writing about climate change, clean technology, and electric vehicles for over 15 years. He has been reporting on electric vehicles and clean technologies for Renew Economy and The Driven since 2012. His preferred mode of transport is his feet.
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